There is resurgence in the Bengal film industry. It is going through its most interesting and profitable phase where the industry is poised to take a big leap forward. With young dynamic Directors stepping forward with unconventional story-lines, National brands are now looking at Tollywood (as the industry in Bengal is known) as an advertising option by placing their brands suiting the script / story. National brands are utilizing the opportunity to maximize their Brand Presence within the Film in a Cost Effective manner.

If you are a Bengali film Producer/ Director, Extra Cover can help you get situational advertisement / in film branding for your film from the corporate sector.

Brand Integration in Cinemas done by Extra Cover:
jodiekdin movie
Jodi Ek Din
(If only one day), released in theaters in April, 2010.

Produced by Orion Entertainments ltd. and directed by much talked about new age film maker Ringo.
Bhorer Alo(2011) movie
Green Pigeon films production and directed by acclaimed director Prabhat Roy

Bhorrer Alo released in theatres on 14th April, 2011.
necklace movie
Extra Cover was assigned as the Post-Production Marketing partner for the film Necklace.

A Creations production and directed by Sekhar Das.
apparajitatumi movie
Aparajita Tumi  released in January 20, 2012.

Produced by Rising Sun's Films and directed by National Award Winner, Aniruddha Roy Chowdhary .
taan movie
A Story of Fatal Attraction, a Fab Four Films' production, directed by Mukul Roy Choudhury.

bari tar bangla_with_border movie
Bari tar Bangla
A social comedy from Graffiti directed by Rangan Chakravarty.
Releasing shortly-
chaya manush new movie
Chaya Manush
A film by Arindam Dey featuring Parambrata, Raima, Soumitro and others.

Cultural Events unfailingly generate a great deal of enthusiasm in Kolkata. The discerning people  of the city are ever eager to throng recitals, plays, debates,etc, making it a much favoured stage for maestros and debutantes alike.
Our work for some such Events-
"The Utkala classical music festival" at Swabhumi, Kolkata's posh Entertainment Park.

utkala pic
The 5 days event was graced by Honourable Governor, M.K. Narayanan.
Internationally acclaimed performing artists like Pt. Hariprasad Chowrasia, Pt Tarun Bhattacharya, Nishad Khan, Taufiq Quershi, Danseuse Srimati Sanchita Bhattacharya were the major draws of this event.

hariprasad pic
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arpan pic
"Arpan" - a musical offering.

Featuring Pandit Debashish Bhattacharya and Bickram Ghosh. Bhattacharya's School of Universal Music commemorated the 150th birth anniversary of Swami Vivekananda on 20th January, 2012 at the GD Birla Sabhaghar, Kolkata.

"Monologues" – A three day Theatre Festival.

The first Solo Theatre Festival of the east from 23rd April, 2012 to 25th April, 2012 at Max Muller Bhavan, Kolkata. Extra Cover partnered the event.

The Festival met with much fervour;  A repeat "Monologues-2013" is on the anvil for August 18th this year.

mahabanoo modi kotwal_with_border
"Swara Samrat" an event organised to commemorate the 90th Birth Anniversary of the late Swara Samrat Ustad Ali Akbar Khan.
Kolkata feasted on the all-night musical event on the 5th-6th January 2013 featuring a host of classical music luminaries.
Extra Cover was one of the marketing partners.
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With a growing circulation, the major Publications who find Kolkata's business not so large to set up a whole new office neither too small to be ignored, prefer to outsource.

Extra Cover has taken up the Media Representation of publications in eastern India, i.e., Bihar, Orissa, and all 7 North Eastern states.
"Energy Ensemble" from Dateline Media Private Ltd.,and an associate publication of Steel and Metallurgy, a complete steel magazine, which has turned 15 this year promises to be a truly international and comprehensive B2B magazine focused on the global energy sector. Extra Cover is associated with the publication. with "Energy Ensemble".



uttor_new movie
Currently working with Uttor, Bhasha News Media's first offering. It is a fortnightly livelihoods-based newspaper which services the information needs of marginalized population groups in parts of eastern India. Uttor was conferred the UNFPA-LAADLI Media Award for Gender-Sensitivity for Best Feature Series. A livelihood related special interest publication that aims to bridge the information gap limiting inclusive growth and fulfillment of aspirations of communities and consumers at the base of the pyramid. Secondary goal is Capacity-Building. Bhasha aims to promote participative development by bridging information gaps that exist between development agencies and the communities they address.

• The chain starts with the community and ends with it.
• Participation of readers in content creation is a key value driver.
• Community involvement in distribution channels offers depth of reach.

Bhasha News Media offers the following services:
• Advocacy & Awareness
• Need/Skill Mapping
• Lead Generation
• Social Messaging
• Social/Consumer Research
• Rural Marketing Reach

We are currently engaged in active dialogue with other publications and TV channels as well.

"Monologues 2013"